What We Do
Crossroads Retail Advisory Services understands your business’ key objectives – and we know you’ve gotten where you are today by exceling at those specific objectives and surpassing your goals. We don’t want to take you away from that. That’s why it’s our goal to handle all your operations, real estate and project management needs.
Our one-stop shop approach to customer service allows us to work seamlessly with your current objectives to meet your future expectations. Technology, ecommerce and omnichannel platforms have placed today’s companies at a crossroads. The shopping solutions of the past may no longer be effective, but the values ingrained in the generations that came before us are. Crossroads takes those same values into the next era of office and brick-and-mortar retail and restaurant space to ensure your concept can thrive where others have failed to adapt.
We don’t tackle today’s problems. We partner with today’s forward-thinkers as they embrace all the opportunities this new retail real estate environment has to offer. Crossroads prides itself on its exhaustive capacity to provide everything your retail and/or office endeavor needs to ensure its viability now and in the future. Together with our partners, we have hundreds of years of cumulative experience in retail operations, commercial real estate, store and back office technology, lease negotiations, logistics, finance, legal, design, construction and project management.
No idea is too big, no deal is too small. We give start-ups, entrepreneurs and mom and pops who are looking at pop-ups, inaugural locations or local expansions the same support, assistance and attention as we give our corporate clients looking to develop a ground-up creative office campus. Our firm targets the gamut of commercial real estate and operations needs because we appreciate the core values that allow a small operation run out of a single storefront to evolve into the next great American success story. It’s what this country was built on, and it’s what Crossroads is built on.
Retail Real Estate
Crossroads Retail Advisory Services covers all your retail real estate needs. Our consultants can guide you through market analysis, location strategies, site selections, operational infrastructure, lease negotiations, layout and design, construction and project management. We have worked with all types of retailers – including today’s hottest food, fashion, fitness concepts and more – as they successfully secure and occupy spaces across the U.S. These spaces extend to main streets, outlet centers, malls, luxury lifestyle centers, flagship locations, power centers, mixed-use properties, pad sites and pop-up shops. We can also help expanding concepts, such as medical clinics, educational centers and religious institutions, break into the ideal retail locations that can help their presence grow.
Being the best means aligning with the best, which is why Crossroads is proud to have outstanding working relationships with premier shopping center owners, such as Westfield, Simon, Taubman, Kimco Realty, GGP, Macerich, Tanger Outlets, Jamestown, PREIT, Related, Vornado Realty Trust and more. Our consultants work diligently with landlords, developers and their representatives, including CBRE, JLL, Cushman & Wakefield, RKF, Wharton Properties, CBL and Winick Realty Group to secure the most favorable deal terms and spaces for our client’s expanding needs.
Sales Solutions
Crossroads understands today’s consumers have many options when it comes to how they shop. Rather than fight the “how” option, we utilize our expertise to focus on the remaining who, what, why, when and, most importantly, where aspects of the equation that comprise today’s omnichannel platform. Technology and ecommerce are not your enemies. In fact, they’re strong allies – as long as you know how to maximize your relationship with them.
That’s where we come in. Crossroads provides customer experience analysis, cutting-edge retail technology strategies, fixed and mobile point of sale (POS) solutions, payment processing solutions, labor management and scheduling, customized training programs, shipping and receiving logistics, and in-store and back office reporting solutions.
We can customize packages to all clients. We also know that most of today’s savvy online concepts cannot reach their full potential without a brick-and-mortar presence. Crossroads offers complete packages for ecommerce companies, including pop-up strategies, POS, information technology (IT), store layout, merchandising and marketing solutions.
Supportive Strategies
A brand is only as good as the people behind it. Make sure your employees are just as high of a priority as your retail customers with the right workspace. That starts by examining your company’s requirements, including spatial requirements, types of work environments and desired locations. Most people end there, however. That’s where we just get started.
Crossroads takes office and distribution space selection, design and build-out to the next level by examining your specific company culture. We analyze your core values, synergy and growing needs before presenting a space and design scheme that will make your employees and guests feel welcomed, motivated and supported so they can, in turn, help you support your product and end user.
We do not take a one-size-fits-all approach to any workspace or fulfillment center. We have experience in all forms of office space, including traditional, creative, adaptive reuse, renovation in place, temporary spaces, global/national headquarters and retrofitting. Crossroads also assists with industrial facilities, including warehouse, distribution, R&D, fulfillment and manufacturing. Our appreciation for your precise goals and business model – particularly in this ever-changing retail landscape – will navigate our joint path to success.
Crossroads works on every aspect of your supportive spaces as we help guide you through compliance, site analysis and selection, governmental concessions, design, construction, lease negotiations, selecting the appropriate mix of amenities, and relocation and moving logistics. Our job isn’t done until your employees feel as comfortable in their new space as they do in their own homes!
Facilities Maintenance
An operator’s job is never done. If only it were as simple as signing a lease, occupying a space and letting your employees do what they do best to make the ideal product for your customer. Fortunately for you, it can be. Crossroads can oversee all facilities and maintenance services, freeing you up to focus on your core business and people.
We evaluate and select maintenance providers, negotiate and renegotiate maintenance service contracts, and coordinate retrofits, new energy management systems and HVAC systems to ensure your property runs as efficiently as possible at the lowest cost to you. While it may not be as sexy as designing a collaborative office layout or decorating next season’s storefronts, we take these tasks seriously because a well-oiled real estate and operational machine yields invaluable results in terms of comfort, function and, yes, actual cost savings!
